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Branding
Branding means many things to many people. We believe that a brand is the impression left in your mind of the ongoing experience you have with a company, product or personality. All of the touchpoints that engage you, from the overall appearance, graphic identity, colors and forms employed, to the verbal, visual and oral language used, to the internet presence and use of technology, create the brand in the mind's eye. And it is crucial that the brand be positive, respected and worthy of trust and confidence. Creating and managing all of these impressions is how we define the process of branding.
Design Latitudes creates brands. Not only do we create brands for our clients, we create brands for ourselves that are designed to make an emotional and intellectual connection, in order to capture the imagination of the audience. Our brands are rich with meaning, appeal to intelligence and dignity, and create economic success. And today, in the age of the individual, you have to be your own brand. We can help you do that. We have both the unique vision and the specialized expertise to make all of these brand applications come to life and be vibrant, engaging and sensational. We design, develop and produce: Brand Identities Symbols & Trademarks Visual Themes & Insignias Names, Slogans, & Tag Lines Licensing Guides Product Lines Apparel Giftware Fine Art/Prints Printed Goods Fonts & Clipart Online Retailing Web Design Online Stores Social Media Content Management Hosting Promotional Awareness Advertising Online/Offline Promos Publications Packaging Hangtags & Labeling Strategy Brand Research & Positioning Online Surveys Brand Equity Analysis Communications Audits Strategic Planning |