Calvin Klein
Product Icons
  Brand Identity & Photography Calvin Klein is one of the world's leading lifestyle design and marketing companies with a range of designer products that are manufactured and marketed through an extensive network of licensing agreements globally.


The company commissioned Design Latitudes to create an exclusive series of 25 pictograms that are cutting edge, meaningful, and distinctively Calvin that can be applied to both products and advertising internationally.

Our solution symbolically represented communications, transportation, sports, nature, elements, tools, and girl things in an artful manner and we created and photographed a prototypical advertising campaign to showcase their application.