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		James Harb Architects Identity Program & Promotions
	Identity Design	With an interdisciplinary team of architects, planners, and interior designers, James Harb Architects is dedicated to the creation of spirited, responsible architecture. The firm was seeking to distinguish itself through a unique identity reflective of both the gesture and atmosphere of their work, and they retained Design Latitudes to help them fulfill their aspirations.

We created a total communication program anchored by a memorable logotype and supported by the principal's portrait and a capability brochure that draws its spirit from the unique personality of the firm itself. With an extensive experience in architecture and in working with architects, we collaborated with James Harb Architects on numerous client projects: Barneys New York Bloomingdales Carlo Russo Spirits Jewish Home & Hospital Linwood Plaza Manhattan Valley Authority Semplice Shulsky Properties Society for the Advancement of Judaism The Schecter Group